The promotional materials for Final Act extend the established visual identity into a cohesive, multi-platform system designed to engage audiences across both physical and digital spaces. Each deliverable—the mail-out poster, booklet, merchandise, banner, and Instagram promotion—draws from the visual identity guide created for the event.

Designing across multiple forms of media highlighted the importance of balancing consistency with variation. Ensuring that each application felt distinct yet recognizably part of the same system was the main challenge.